Semrush AI Visibility Toolkit
Semrush toolkit tracking brand visibility, mentions, sentiment and prompts in ChatGPT, Google AI Mode and other AI search.
Best for Existing Semrush users adding AI search tracking
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What it does
Semrush AI Visibility Toolkit is software designed to monitor and manage how your brand appears across AI search platforms and LLMs. You input your brand topics and prompts to see mention rates, sentiment, technical crawl health, and competitor positioning in generated answers. It is built for business owners, marketers, and SEO specialists who want AI platforms to recommend their products.
Read more: 5 features and how people use themShow less
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AI visibility tracking
Monitors how frequently your brand appears in generated answers across various platforms, regions, and topics so you can track your share of voice over time.
Use caseA brand marketer evaluates how often their company is cited in AI generated answers across multiple regions over recent months.
From semrush.com/features/ai-visibility · image from Semrush AI Visibility Toolkit -
AI brand sentiment tracking
Evaluates the descriptions LLMs produce about your company to confirm whether your brand is presented accurately, positively, and ahead of rivals.
Use caseA content marketer reviews AI platform responses to see if their company's core services are described positively and accurately.
From semrush.com/features/ai-visibility · image from Semrush AI Visibility Toolkit -
Prompt research
Uncovers the specific questions and user prompts that trigger category citations to help you identify missing topics and create content that gets cited.
Use caseAn SEO specialist finds category questions where their company is absent and maps new content topics to get recommended in answers.
From semrush.com/features/ai-visibility · image from Semrush AI Visibility Toolkit -
AI search health audits
Scans your website to confirm that AI crawler bots can access content, flags crawl issues, and delivers a prioritized list of technical fixes.
Use caseA technical SEO specialist identifies crawl blocks preventing AI bots from indexing key site resources and resolves the issues from a checklist.
From semrush.com/features/ai-visibility · image from Semrush AI Visibility Toolkit -
AI competitor research
Benchmarks rival visibility within your industry to show which competitors own prominent topics and where AI engines recommend them over your business.
Use caseA digital strategist analyzes which rival brands get cited when prospects ask product category questions to formulate a competitive plan.
From semrush.com/features/ai-visibility · image from Semrush AI Visibility Toolkit
Written from Semrush AI Visibility Toolkit's own website, checked . Each feature links to the page it comes from; images are Semrush AI Visibility Toolkit's own.
Every plan
| Plan | Monthly | Billed yearly | Per | What it includes |
|---|---|---|---|---|
| AI Visibility Toolkit | $99 | Not listed | per user | 1 project, 1 Brand Performance domain, 25 tracked prompts, 300 daily AI Analysis queries, 1,000 Prompt Research queries/day, AI Search Checks on 100 pages, 10 CSV exports/day; extra 50 prompts $60/mo, extra domain $99/mo |
| Semrush One (bundle) | Not listed | Not listed | per user | SEO Toolkit + AI Visibility bundle; Starter/Pro+/Advanced include 50/100/200 prompts; prices not verified this pass |
| Semrush Enterprise AIO | Not listed | Not listed | per account | contact sales |
From Semrush AI Visibility Toolkit's own pricing page, checked . Prices are in US dollars per month; "billed yearly" is the monthly price when you pay for a year up front.
Before you pay
- Support
Only what Semrush AI Visibility Toolkit's own pages state, with the quote behind each answer. Anything they don't publish is left out rather than guessed.
Semrush AI Visibility Toolkit video tutorials
Independent creators on YouTube, not Semrush AI Visibility Toolkit or us. The video loads from YouTube only when you press play.
Questions people ask about Semrush AI Visibility Toolkit
How much does Semrush AI Visibility Toolkit cost?
Paid plans start at $99 a month (AI Visibility Toolkit). 3 plans are listed above, from Semrush AI Visibility Toolkit's own pricing page.
Is Semrush AI Visibility Toolkit free?
No. Semrush AI Visibility Toolkit has no free plan.
Works with
- Integrations
- Semrush MCP, Semrush API
Where this came from
Plans, prices and limits were copied from Semrush AI Visibility Toolkit's own pages, then checked .
How we collect prices and rank tools · Is something wrong? Correct this listing
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