
Otterly.AI
Monitors brand mentions and link citations in ChatGPT, Perplexity, AI Overviews and Copilot with GEO audits.
Best for Small teams and agencies on a budget
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What it does
Monitors brand mentions and link citations in ChatGPT, Perplexity, AI Overviews and Copilot with GEO audits.
Read more: 6 features and how people use themShow less
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Multi platform AI search monitoring
Tracks brand mentions, visibility, and website citations across leading engines like ChatGPT, Google AI Overviews, Perplexity, Gemini, Claude, and Copilot. It aggregates visibility data into a single dashboard with daily updates across multiple countries.
Use caseA marketing manager monitors daily brand mentions and incoming citations across ChatGPT and Perplexity to see how frequently their brand gets recommended against competitors.
From otterly.ai -
AI prompt research
Identifies the common conversational questions, intent patterns, and industry prompts users input into generative engines. It converts keyword concepts into relevant prompts to map audience search habits.
Use caseA content strategist researches what target customers ask ChatGPT about their software category to draft articles that directly answer those questions.
From otterly.ai -
GEO URL audits
Audits individual web pages for crawlability, technical readiness, and citation potential before or after publishing. It evaluates whether AI crawler bots can access and index site content to generate improvement briefs.
Use caseAn SEO specialist evaluates invisible landing pages with a crawlability check to discover why AI crawlers skip the content.
From otterly.ai -
Brand Visibility Index
Calculates a proprietary performance KPI combining brand coverage metrics and average positioning across generative search engines. It allows teams to compare overall visibility against industry competitors.
Use caseAn SEO director benchmarks their company against five competing brands to report relative share of voice trends in AI search answers.
From otterly.ai · image from Otterly.AI -
Citation gap analysis
Examines which third party domains and direct URLs get linked in generative answers for target prompts. It reveals which external sources engines trust and where competitor links displace your site.
Use caseA digital PR strategist identifies which media outlets, forums, and partner websites AI platforms cite most often to direct outreach efforts.
From otterly.ai · image from Otterly.AI -
Google Looker Studio connector
Connects AI visibility metrics, citations, and prompt tracking data directly into Google Looker Studio. It enables customized agency dashboards and branded client reporting.
Use caseAn agency account manager generates white labeled client reports inside Looker Studio to present monthly generative search improvements.
From otterly.ai/pricing · image from Otterly.AI
Written from Otterly.AI's own website, checked . Each feature links to the page it comes from; images are Otterly.AI's own.
Every plan
| Plan | Monthly | Billed yearly | Per | What it includes |
|---|---|---|---|---|
| Lite | $29 | $25 | per account | 15 prompts, 1 workspace, 3 recommendations/week, 1,000 GEO URL audits/month, no API |
| Standard | $189 | $160 | per account | 100 prompts, unlimited workspaces, API/MCP 2,000 requests, Agent Analytics 200k events |
| Premium | $489 | $422 | per account | 400 prompts, 10,000 GEO audits, API/MCP 5,000 requests, 1M Agent Analytics events |
| Enterprise | Not listed | Not listed | per account | contact sales; from 1,000 prompts, SSO, dedicated CSM |
From Otterly.AI's own pricing page, checked . Prices are in US dollars per month; "billed yearly" is the monthly price when you pay for a year up front.
Before you pay
- Card needed for the trial
- No
What Otterly.AI says
Go to otterly.ai/signup and create your account. No credit card required for the free trial.
Source page - Trains on your data
- No
What Otterly.AI says
Whereever AI is used in the software processing, we are never actively using customer data for training the AI models.
Source page - Data retention
- All data is backed up daily and stored for 30 days, while previous backup data is removed after 90 days.
What Otterly.AI says
All data is backed up daily, secured by encryption, and stored for 30 days. Deleted data is not removed from backups to allow for the possibility to recover in case of deletion. All previous backup data is removed after 90 days.
Source page - Export your data
- Yes
- SOC 2
- Yes
What Otterly.AI says
These centers all come with certain certifications: - SOC 1 and SOC 2/SSAE16/ISAE 3402
Source page - GDPR
- Yes
What Otterly.AI says
We are compliant with the EU General Data Protection Regulation (GDPR) which should help to protect personal data and give individual users more rights and control of their personal data.
Source page
Only what Otterly.AI's own pages state, with the quote behind each answer. Anything they don't publish is left out rather than guessed.
Getting started with Otterly.AI
- Go to otterly.ai/signup and create your account without a credit card.
- Add your first search prompts by converting natural language customer questions or using the AI Prompt Research tool.
- Create a Brand Report to connect your prompts to your brand and competitors across AI engines.
- Set your country context for each prompt to see relevant regional data.
- Wait for your first visibility results to generate automatically.
- Run a GEO Audit on your website to check crawlability and get an improvement checklist.
Written from Otterly.AI's own help pages: help.otterly.ai/what-is-otterly.ai
Otterly.AI video tutorials
Independent creators on YouTube, not Otterly.AI or us. The video loads from YouTube only when you press play.
The free trial
Trial only: Free trial for new users; length not stated on pricing page
Questions people ask about Otterly.AI
How much does Otterly.AI cost?
Paid plans start at $29 a month (Lite). 4 plans are listed above, from Otterly.AI's own pricing page.
Is Otterly.AI free?
There is a free trial but no free plan: Free trial for new users; length not stated on pricing page.
Does Otterly.AI train its AI on my data?
No, the company says your data is not used for training. Source
Do I need a credit card to try Otterly.AI?
No, you can start without a credit card. Source
Does Otterly.AI have an API?
Yes.
Works with
- AI models
- ChatGPT, Perplexity, Gemini, Claude, Copilot
Where this came from
Plans, prices and limits were copied from Otterly.AI's own pages, then checked .
- otterly.ai/pricing
- otterly.ai/
- otterly.ai/geo-guide
- help.otterly.ai/what-is-otterly.ai
- otterly.ai/privacy
- otterly.ai/security
- otterly.ai/pricingcalc/
- otterly.ai/terms
How we collect prices and rank tools · Is something wrong? Correct this listing
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