Listed whether or not they pay us. Prices from each tool's own pricing page, checked Oct 16, 2026.

Webflow

Professional visual web development platform with CMS, ecommerce and AI site, copy and SEO tools.

Best for Agencies and teams needing pro grade CMS sites

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What it does

Professional visual web development platform with CMS, ecommerce and AI site, copy and SEO tools.

Read more: 5 features and how people use themShow less
  1. Webflow: Visual canvas design

    Visual canvas design

    Enables users to arrange HTML elements, configure CSS grid or flexbox layouts, and adjust typography on a visual canvas that outputs production ready code.

    Use caseA designer creates a custom responsive layout and modifies line heights across screen sizes without writing code by hand.

    From webflow.com/feature/design · image from Webflow
  2. Webflow: Visual content management system

    Visual content management system

    Stores structured content collections and populates dynamic page templates across a site without requiring developer support.

    Use caseA marketing team designs a blog layout once so that new article entries automatically follow the established structure upon publishing.

    From webflow.com/feature/cms · image from Webflow
  3. Webflow: Webflow Optimize

    Webflow Optimize

    Executes A B tests and serves personalized content variations to site visitors using AI to increase conversion rates.

    Use caseA growth marketer runs experiments on multiple landing page headlines and calls to action to discover which combinations convert best.

    From webflow.com/feature/optimize · image from Webflow

  4. Page branching

    Creates an isolated draft branch of an existing page so team members can edit designs safely before merging changes into the live site.

    Use caseA web team tests a new product page redesign in an isolated space without disrupting the published site until ready.

    From webflow.com

  5. Shared libraries

    Distributes components, variables, and assets across different websites to keep branding unified across an entire organization.

    Use caseA brand manager shares updated navigation bars and style tokens across multiple company sites from a central location.

    From webflow.com

Written from Webflow's own website, checked . Each feature links to the page it comes from; images are Webflow's own.

Every plan

PlanMonthlyBilled yearlyPerWhat it includes
StarterFree$0per site2 pages, 50 CMS items, webflow.io domain
BasicNot listed$15per site300 pages, no CMS, 10GB bandwidth, custom domain
PremiumNot listed$25per site20,000 CMS items, 40 collections, 50GB+ bandwidth tiers
Ecommerce StandardNot listed$29per site500 products, 2% transaction fee, 3 staff
Ecommerce PlusNot listed$74per site5,000 products, 0% fee, 10 staff
Ecommerce AdvancedNot listed$212per site15,000 products, 0% fee, 15 staff
EnterpriseContact salesNot listedcustomcontact sales

From Webflow's own pricing page, checked . Prices are in US dollars per month; "billed yearly" is the monthly price when you pay for a year up front.

Before you pay

Export your data
Yes
What Webflow saysEverything in Starter, plus: 10 staging sites 300 pages per staged site 300 AI credits Custom code Code export Source page
Support
Community, help center
What Webflow saysWebflow Help Center Read product documentation and find answers to common questions to keep your site build moving forward. Source page

Only what Webflow's own pages state, with the quote behind each answer. Anything they don't publish is left out rather than guessed.

Getting started with Webflow

  1. Go to Insights tab > Settings > General to set up tracking.
  2. Turn on tracking for site visitors and select your preferred tracking method.
  3. Optionally click Show staging data with production data to include results from staging domains.
  4. Build an optimization and create variations for the page content you want to test or personalize.
  5. Set the optimization live and publish your site.
  6. Review your site performance and engagement by navigating to Insights tab > Site overview.

Tips

  • Opt in and opt out tracking methods require a consent management solution to function properly.
  • To view the results of a page not listed in Pages, visit the page in Webflow and click the View Analyze Mode icon.
  • Check out the AI assistant to receive best practice recommendations and generated ideas you can launch as variations.

Written from Webflow's own help pages: help.webflow.com/hc/en-us/articles/3420015379... · help.webflow.com/hc/en-us/articles/3360939062...

What the free plan includes

Starter: 2 pages, 50 CMS items, 1GB bandwidth, 50 form submissions, webflow.io domain only

Questions people ask about Webflow

Is Webflow free?

Yes, there is a free plan: Starter: 2 pages, 50 CMS items, 1GB bandwidth, 50 form submissions, webflow.io domain only.

Does Webflow have an API?

Yes.

Can you preview Localize functionality for free?

Yes, basic Localize functionality can be tried for free on any plan, paying only when ready to publish. Source

Works with

AI models
Claude

Where this came from

Plans, prices and limits were copied from Webflow's own pages, then checked .

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