Ahrefs Brand Radar
Ahrefs product measuring brand mentions, citations and share of voice across a large index of AI answers.
Best for Ahrefs subscribers benchmarking AI share of voice
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What it does
Ahrefs Brand Radar is a monitoring tool that tracks your brand presence across AI answers and social platforms. You input custom prompts or look up brand names to receive data on mentions, citations, competitor benchmarks, and bot visits. It is designed for businesses and marketers who want to turn standard search optimization into AI engine optimization.
Read more: 5 features and how people use themShow less
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AI visibility index
Explores how visible any brand is across a database of 481 million prompts modeled on organic search data. It helps users discover who gets mentioned in a market and identify valuable source citations.
Use caseAn analyst benchmarks a brand against established industry competitors to see which companies dominate AI answers.
From ahrefs.com/brand-radar -
AI share of voice
Calculates brand impressions in AI answers compared against rival companies. It delivers this performance data directly or via an API.
Use caseA growth specialist evaluates what percentage of AI responses recommend their service versus other alternatives.
From ahrefs.com/ai-prompt-tracking · image from Ahrefs Brand Radar -
AI citations tracking
Tracks the specific website pages cited by AI models or used within model training data. It surfaces where citations occur so you can seek out new references.
Use caseAn SEO specialist inspects which domain pages are cited in LLM answers to uncover link building and reference opportunities.
From ahrefs.com/ai-prompt-tracking · image from Ahrefs Brand Radar -
AI bot analytics
Watches AI crawlers in real time as they access your site. It reports when crawlers read your content and identifies which URLs they visit the most.
Use caseA technical marketer investigates which pages AI crawlers read most frequently to prepare content for answer engines.
From ahrefs.com/brand-radar · image from Ahrefs Brand Radar -
Offsite source tracking
Scours external channels like YouTube, TikTok, and Reddit that shape AI answers. It collects details such as video transcripts, titles, descriptions, and subreddit search snippets.
Use caseA social strategist monitors Reddit mentions and Google subreddit snippets to identify offsite discussions that influence AI engines.
From ahrefs.com/brand-radar · image from Ahrefs Brand Radar
Written from Ahrefs Brand Radar's own website, checked . Each feature links to the page it comes from; images are Ahrefs Brand Radar's own.
Every plan
| Plan | Monthly | Billed yearly | Per | What it includes |
|---|---|---|---|---|
| Custom Prompts (with Ahrefs Lite) | Not listed | Not listed | per account | Included with paid Ahrefs plan: Lite 5 prompts/150 checks, Standard 10/300, Advanced 20/600, Enterprise from 83/2,500; standalone from EUR 47/mo |
| AI Visibility Index | Not listed | Not listed | per account | From EUR 179/mo: 83 prompts/day, 2,500+ checks/month, all platforms; overage EUR 0.0187/check |
| Custom Prompts (all models) | Not listed | Not listed | per account | Page shows 'EUR 654/mo for all models' without explanation |
From Ahrefs Brand Radar's own pricing page, checked . Prices are in US dollars per month; "billed yearly" is the monthly price when you pay for a year up front. A few figures (often the yearly price) are derived rather than printed on the page.
Before you pay
- Trains on your data
- No
- Export your data
- Yes
What Ahrefs Brand Radar says
With Brand Radar, it’s now just a few clicks to identify what I need, and export everything directly.
Source page
Only what Ahrefs Brand Radar's own pages state, with the quote behind each answer. Anything they don't publish is left out rather than guessed.
Getting started with Ahrefs Brand Radar
- Enter in your website and click on "Analyze".
- Click on "add your brand and competitors manually" if you want to manually specify your brand and your competitors.
- Click on the "+ Report" button from the Brand Radar homepage or click the "Save report" link in the sidebar to save your search.
- Configure your report settings including Project, Your brand, Your competitors, Market or niche, Location and filters, Tracking frequency for AI assistants, and Report name.
Tips
- Once a report is mapped to a project, the project cannot be changed.
- Mapping a project to the report is required to set up Custom queries.
- Any brand can be configured to have multiple brand names and websites to be tracked together as a single entity.
Written from Ahrefs Brand Radar's own help pages: help.ahrefs.com/en/articles/11064852-what-is-... · help.ahrefs.com/en/articles/13192029-how-to-c...
Ahrefs Brand Radar video tutorials
Independent creators on YouTube, not Ahrefs Brand Radar or us. The video loads from YouTube only when you press play.
Questions people ask about Ahrefs Brand Radar
Is Ahrefs Brand Radar free?
No. Ahrefs Brand Radar has no free plan.
Does Ahrefs Brand Radar train its AI on my data?
No, the company says your data is not used for training. Source
Does Ahrefs Brand Radar have an API?
Yes.
How is the pricing structured for custom prompts packages?
Custom prompt packages start at $50/mo for +2,500 checks/mo (with overage at $0.020/check), $100/mo for +7,000 checks/mo, and $250/mo for +25,000 checks/mo. Source
How many checks does Claude consume in Brand Radar?
Claude consumes 8 checks per update. Source
Are custom prompts included in existing Ahrefs paid plans?
Lite and higher Ahrefs plans include custom prompts to track in AI, ranging from 5 prompts (150 checks/mo) on Lite to 83+ prompts (from 2,500 checks/mo) on Enterprise. Source
Works with
- Integrations
- Letaido, Looker Studio, Ahrefs MCP, API
- AI models
- Claude Sonnet 4.6
Where this came from
Plans, prices and limits were copied from Ahrefs Brand Radar's own pages, then checked .
- ahrefs.com/brand-radar
- help.ahrefs.com/en/articles/11064852-what-is-brand-radar-and-how-to-use-it
- help.ahrefs.com/en/
- ahrefs.com/pricing
How we collect prices and rank tools · Is something wrong? Correct this listing
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