Moz Pro
Long running SEO suite with Domain Authority, keyword research, rank tracking, site crawls and link analysis.
Best for SEO pros relying on Domain Authority metrics
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What it does
Moz Pro is an SEO and AI visibility growth platform built for marketers looking to increase revenue, generate leads, and track their brand across AI answers and search engines. Users provide their website domains, tracked prompts, and target keywords to receive rank tracking, technical site audits, keyword metrics, and competitor insights. The software serves businesses ranging from solo site operators to enterprise teams seeking to build their search presence.
Read more: 6 features and how people use themShow less
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Keyword Explorer
Displays search volume, keyword difficulty, and estimated reach to guide your content strategy.
Use caseA content marketer researches target queries to build articles that attract qualified search traffic.
From moz.com/products/pro -
Rank Tracker
Monitors search position performance across diverse search engines and geographical locations.
Use caseAn SEO manager reviews weekly search engine positions across regional markets to evaluate visibility against rivals.
From moz.com/products/pro · image from Moz Pro -
Site Crawl
Scans websites to produce comprehensive technical audits, pinpointing site errors alongside instructions for resolution.
Use caseA webmaster audits a domain to identify broken technical elements and follow instructions to correct them.
From moz.com/products/pro · image from Moz Pro -
On demand crawl
Re crawls a website immediately to check the effectiveness of implemented fixes and update reporting data.
Use caseA technical specialist re runs an immediate crawl right after applying site repairs to ensure the errors are resolved.
From moz.com/products/pro · image from Moz Pro -
On page Grader
Evaluates web pages and delivers specific recommendations to raise page rankings.
Use caseA digital marketer analyzes an underperforming landing page to follow specific suggestions for improving search placement.
From moz.com/products/pro · image from Moz Pro -
Competitive Research and SERP Analysis
Identifies top performing pages and dominant keywords used by competing websites.
Use caseA strategist examines rival domains to pinpoint which high ranking topics and pages to target next.
From moz.com/products/pro
Written from Moz Pro's own website, checked . Each feature links to the page it comes from; images are Moz Pro's own.
Every plan
| Plan | Monthly | Billed yearly | Per | What it includes |
|---|---|---|---|---|
| Starter | $39 | Not listed | per account | 1 campaign, 100 tracked keywords |
| Standard | $99 | Not listed | per account | 3 campaigns, 300 tracked keywords, 400k pages/crawl, 1 user |
| Medium | $179 | Not listed | per account | 10 campaigns, 1,500 tracked keywords, 2M pages/crawl, 2 users |
| Large | $299 | Not listed | per account | 25 campaigns, 3,000 tracked keywords, 5M pages/crawl, 3 users |
From Moz Pro's own pricing page, checked . Prices are in US dollars per month; "billed yearly" is the monthly price when you pay for a year up front. Some of these figures came from third party reports and could not be confirmed on the official page.
Before you pay
- Support
- Online support
Only what Moz Pro's own pages state, with the quote behind each answer. Anything they don't publish is left out rather than guessed.
Moz Pro video tutorials
Independent creators on YouTube, not Moz Pro or us. The video loads from YouTube only when you press play.
The free trial
Trial only: 30 day free trial (third party snapshot); no permanent free Pro plan; free MozBar extension and limited free tools
Questions people ask about Moz Pro
How much does Moz Pro cost?
Paid plans start at $39 a month (Starter). 4 plans are listed above, from Moz Pro's own pricing page.
Is Moz Pro free?
There is a free trial but no free plan: 30 day free trial (third party snapshot); no permanent free Pro plan; free MozBar extension and limited free tools.
Does Moz Pro have an API?
Yes.
Where this came from
Plans, prices and limits were copied from Moz Pro's own pages, then checked .
How we collect prices and rank tools · Is something wrong? Correct this listing
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