Listed whether or not they pay us. Prices from each tool's own pricing page, checked Oct 16, 2026.

Surfer

Content editor that scores drafts against top ranking pages, writes with AI, and tracks brand mentions in AI search.

Best for Content teams optimizing articles for Google and AI search

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What it does

Surfer is an AI visibility and search optimization platform designed for marketers, agencies, and SEO teams. Users provide target search queries, brand prompts, or existing drafts, and the platform provides competitive SERP analysis, real time content scoring, and brand mention tracking across AI engines. It helps businesses plan, write, and improve content to win organic search rankings and citations in AI answers.

Read more: 3 features and how people use themShow less
  1. Surfer: AI visibility tracker

    AI visibility tracker

    Monitors brand citations and perception across AI answer engines including ChatGPT, Gemini, and Google AI Overviews. It tracks how specific prompts surface brand mentions and reveals coverage gaps.

    Use caseA marketing manager tracks fifty target prompts across ChatGPT and Gemini to observe how frequently the company is cited compared to competitors.

    From surferseo.com/pricing · image from Surfer

  2. SERP analyzer

    Evaluates the top search engine results for a target keyword and compares your pages against competitors. It extracts data on entities, content metrics, and sentiment to uncover ranking factors.

    Use caseAn SEO specialist inspects top ranking competitor pages for a target query to identify missing topics and refine an optimization strategy.

    From surferseo.com

  3. Topical map

    Maps out relevant subject areas and content ideas to help organize site structure and establish topic coverage. It guides users on what supporting articles to build across a niche.

    Use caseAn agency strategist creates a map of cluster topics to plan an editorial calendar for a client.

    From surferseo.com/academy

Written from Surfer's own website, checked . Each feature links to the page it comes from; images are Surfer's own.

Every plan

PlanMonthlyBilled yearlyPerWhat it includes
AI Search Analytics$95$82per account50 AI prompts tracked daily, 5 brand workspaces, 5 seats; no content editor docs listed
Discovery$59$49per account120 documents, 10 pages tracked, 1 seat, no AI tracking
Standard$119$99per account360 documents, 50 pages tracked, 25 AI prompts weekly, 3 seats, WordPress + Google Docs
Pro$219$182per account360 documents, 200 pages tracked, 50 AI prompts daily, 5 workspaces, 5 seats, Contentful
Peace of Mind$359$299per accountUnlimited documents (fair use), 500 pages, 100 AI prompts daily, 10 seats, API, Zapier
EnterpriseNot listedNot listedper accountcontact sales

From Surfer's own pricing page, checked . Prices are in US dollars per month; "billed yearly" is the monthly price when you pay for a year up front.

Before you pay

How to cancel
To cancel, go to Settings from the profile dropdown, navigate to Billing > Your subscription, and click Cancel subscription.
What Surfer saysNavigate to Billing > Your subscription. The Cancel subscription option is available in the bottom right corner of this section. Source page
Renews automatically
Yes
What Surfer saysVoilà! Your account will no longer renew automatically , and you can use all the tools until the end of your current billing cycle. Source page
Export your data
Yes
What Surfer saysData Export Data Export Data Export Data Export Data Export Source page
Support
Live chat, email
What Surfer saysYou can contact us at support@surferseo.com or via live chat by clicking the icon in the bottom right corner. Source page

Only what Surfer's own pages state, with the quote behind each answer. Anything they don't publish is left out rather than guessed.

Surfer video tutorials

Surfer by Golden Software Tutorial for Beginners (Introduction Training)BizGuide · 9 min

Independent creators on YouTube, not Surfer or us. The video loads from YouTube only when you press play.

Questions people ask about Surfer

How much does Surfer cost?

Paid plans start at $59 a month (Discovery). 6 plans are listed above, from Surfer's own pricing page.

Is Surfer free?

No. Surfer has no free plan.

How do I cancel Surfer?

To cancel, go to Settings from the profile dropdown, navigate to Billing > Your subscription, and click Cancel subscription. Source

Does Surfer have an API?

Yes.

Can you pause a Surfer subscription?

No, you cannot pause a subscription; the only way to prevent renewal is to cancel it. Source

What happens after you cancel your subscription?

It stays active until the end of your current billing cycle. Source

Is Surfer available worldwide?

Surfer is offered everywhere except Cuba, Iran, Iraq, North Korea, Russia, South Sudan, Sudan, Syria, and Venezuela. Source

When does the Fair Usage Policy apply?

It applies only to features that do not have usage limits explicitly stated on the pricing page or plan details. Source

Works with

Integrations
WordPress, Google Docs, Contentful, Zapier, Google Search Console
Languages
All languages are supported across core tools, UI is in English, Polish, and French, and Surfer AI article generation supports 29 languages.

Where this came from

Plans, prices and limits were copied from Surfer's own pages and the other sources listed, then checked .

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